When it comes to SEO for recruitment agencies many of the fundamentals are the same as any other industry.
Technical optimisation is still a key component. Website architecture is vital if you want users and search engine bots to crawl and navigate your site efficiently. While content carries just as much weight as in any other sector. If you’re producing sub-par blogs just for the sake of it, you may as well save yourself the time and use that resource elsewhere.
The number of online job boards may be growing but the core aim of identifying the right candidates for positions they’re perfectly suited to hasn’t altered one bit.
However, one change that has adjusted how you should carry out recruitment SEO relates to Google for Jobs. Just like their move into the travel industry, Google’s rollout of Google for Jobs has had a widespread impact on how candidates search and ultimately land their next role.
I’ve crafted up to date guides on how you can keep on top of these changes to ensure you can maximise the potential of your recruitment site.
Explore them here: